Chile’s promotion of fresh grapes to China this season ended, and the cooperative supermarkets and sales points reached the peak
By: Date: 2022-07-17 Categories: Internationalfood Tags: ,
   智利水果出口商协会(ASOEX)鲜食葡萄委员会(Comitéde Uva de Mesa)近日成功完成了2021/22产季对华鲜食葡萄的推广活动。

 
Chile simfruit website reported on July 13 that Chile is one of the major suppliers of fresh grapes to China. According to the data provided by the Chinese customs, from January to May this year, China imported more than 65000 tons of fresh grapes from Chile, with an import volume of more than 1billion yuan (about 149million US dollars). Among them, in May alone, China imported more than 33000 tons of fresh grapes from Chile.
 
In April this year, the promotion activities of the Chilean fresh grape Committee in China reached an unprecedented scale. Its partners in China include 8 supermarkets and hypermarkets (6 in the previous production season), including Sam’s club, ol é, HEMA fresh, Wal Mart, RT mart, Yonghui, Auchan and Cr vanguard, with a total of 1200 sales points (990 in the previous production season). In addition, the committee also cooperated with pagoda, the largest fruit chain in China, to carry out various promotional activities.
 
For Chinese importers, one of the star products of this season is Muscat beauty, which is characterized by pink peel, solid seedless pulp, and resistance to transportation and storage. The mummy grape can remain fresh for 45 to 60 days after harvest, which makes it an ideal choice for exporters. Dealers said that this variety is deeply loved by Chinese consumers.
 
According to reports, Chilean grape producers are developing some new varieties of grapes. Seedless grape varieties will become the mainstream varieties of table grapes in the future. It is expected that these new varieties of grapes under development will enter China and other markets in the next few years.