In the face of changes in the global economic structure and the impact of the epidemic, my country’s meat industry policies, food safety, consumption trends, technological innovation, etc. have undergone tremendous changes. In order to implement the spirit of the Fifth Plenary Session of the 19th Central Committee of the Communist Party of China, with new development concepts, insist on innovation-driven development, accelerate the construction of a new development pattern of my country’s meat industry, achieve the goal of high-quality development of the meat industry, and gather forces from the entire industry to analyze the meat industry in depth Facing challenges and opportunities, we will gather consensus on development, help companies formulate development strategies scientifically, and lead the sustainable development of the industry. From September 13-14, the”Large Manor-2021 Meat Industry Development Conference” hosted by the World Meat Organization will be held at Held in Qingdao.
Affected by the African epidemic, China’s pork production has been drastically reduced and meat imports have surged, which has caused changes in the global meat production and sales pattern. China has formulated and implemented a series of policies to stabilize live pig production and market supply, which have had a significant impact on the national meat production and circulation. On the morning of September 13, leaders of relevant institutions from different countries and regions, well-known experts and scholars in the meat industry, and decision makers and managers of nearly a thousand companies from the meat food industry chain gathered for the grand meeting.
Manor—2021 Meat Industry Development Conference officially held
The morning meeting was chaired by Chen Wei, Executive Vice President and Secretary General of China Meat Association.
Hu Ru, Chairman of World Meat Organization, Li Shuilong, Vice Chairman of World Meat Organization and Chairman of China Meat Association, Conrado Ferber, Chairman of Uruguay Meat Association, Make an opening speech.
Hu Ru, chairman of the World Meat Organization, said in an online speech that the current outbreak of African swine fever is still a major challenge facing the world meat industry. The Chinese meat industry has made great progress in controlling African swine fever. , Especially the challenges posed by production, loss of producers and management of imports in the global market to meet demand, but the high incidence of swine fever in many countries in Asia and the recent spread of swine fever in Germany and the Dominican Republic is still deeply distressing. Improving our own knowledge system to respond to changes in the environment and increasing the awareness and trust of public and private stakeholders are critical to the implementation of effective and coordinated African swine fever control strategies, and we will continue to work to find the best practices for managing this crisis .
Li Shuilong, vice chairman of the World Meat Organization and chairman of the China Meat Association, said that as far as the meat industry is concerned, the African swine fever epidemic and the new crown pneumonia epidemic have increased the uncertainty of the development of the industry. On the one hand, the development of the industry faces There are challenges such as the mismatch of slaughter capacity and breeding capacity layout, excess slaughter capacity, insufficient meat cold chain logistics capacity, and low industry profitability. On the other hand, the development of the industry also ushered in new opportunities such as the integration of primary, secondary and tertiary industries, consumption upgrades, brand consumption, and quality consumption.
He said that the meat industry is facing very serious challenges to achieve high-quality and sustainable development. So where are the opportunities for industry development? First of all, we must clearly realize that my country’s economic growth is being switched from “capital” driven to “operations” driven. What is “operations”? That is, relying on management, optimization, and allocation to activate resources, so that they can play a greater economic and social value. Therefore, on the one hand, we must create opportunities in the process of coping with challenges, such as strengthening equity cooperation between slaughter companies and breeding companies to achieve complementary advantages and win-win cooperation. On the other hand, we need to look for opportunities in consumption upgrades. In this regard, companies in the industry have made active explorations, such as vigorously developing branded meat, packaged meat, specialty meat, etc., and have achieved good results.
Uruguayan Meat Association Chairman Conrado Ferber9 (Conrado Ferber) sent a video speech for the conference. He said that China is very important to Uruguay’s meat exports, and Uruguay has always been to China. It is a very important supplier of beef and mutton. In the first half of 2021, Uruguay’s meat exports to China are very impressive, with an export volume of 156,000 tons of beef. In short, the trade relationship between China and Uzbekistan gets closer every year. He hopes that through the joint efforts of both parties, everything can be better developed. At the same time, he is also actively introducing tripe, chicken and other products to China, and promises to provide customers with The highest quality and safest meat products. Finally, I hope that the epidemic will pass as soon as possible, and we can visit China, and China and Uzbekistan will carry out more meat exchange activities.
The meeting was hosted by Fernando Lugris, Uruguayan ambassador to China, and Chen Xibin, Chairman of Cattle and Sheep Branch of China Meat Association and Chairman of Dazor Meat Group Co., Ltd., Chairman of Pig Industry Branch of China Meat Association, Zheng Simin, Chairman of Shandong Delis Food Co., Ltd., Sun Weicai, Chairman of Poultry (Egg) Industry Branch of China Meat Association, (former) Vice President of New Hope Liuhe Co., Ltd., Chairman of Leisure Meat Branch of China Meat Association, Chu Jieming, Chairman and General Manager of Jiangsu Double Fish Food Co., Ltd., Ma Jie, Chairman of Importers and Exporters Branch of China Meat Association, General Manager of Wuxi Ceiling Vegetable Basket Engineering Co., Ltd. (former), Chairman of Cold Chain Logistics Branch of China Meat Association, Jinan Weier Wang Zengxin, Executive Vice President of Kangye Group Co., Ltd., Song Jianxin, Chairman of Packaging Branch of China Meat Association and Chairman of Shenghui New Materials Co., Ltd., Chairman of Fermented Ham Branch of China Meat Association, Director of Chuying Agriculture and Animal Husbandry Group Co., Ltd. Chang Hou Wuqun, Chairman of China Meat Association Meat Food Ingredients Branch, Chairman of Shanghai Aichuyi Enterprise Development Co., Ltd. Li Hongjiu, Chairman of Mechanical Equipment Branch of China Meat Association, Chairman and General Manager of Zhejiang Ruibang Intelligent Equipment Co., Ltd. Ming, Ma Guangsheng, Chairman of the Chinese Meat Association Niuren Club Branch, unveiled the 2021 Meat Industry Development Conference.
At the conference, it was also fortunate to invite government leaders, industry leaders, and corporate executives to share new policies, new ideas and new products with participants on the topic of the conference.
African swine fever epidemic
The impact of on the meat industry and countermeasures
Feng Zhongze, deputy director of the China Animal Disease Prevention and Control Center (slaughter technology center of the Ministry of Agriculture and Rural Affairs), made a report to the delegates on the topic of building a zoning prevention and control system for major animal diseases with Chinese characteristics. He first focused on the main basis for carrying out zoning prevention and control work, the basic concepts and main contents of zoning prevention and control, the results of zoning prevention and control in Central and Southern District, and the suggestions to government departments at all levels, breeding and slaughter companies, industry associations and other relevant parties. Interpretation. He said that my country has a vast territory with different regional climates, breeding methods, and epidemic characteristics, and different methods need to be adopted for prevention and control. All stakeholders need to coordinate the prevention and control of animal diseases, live pig transportation, and production and sales linkages in accordance with relevant policies and legal basis, guide all regions to optimize the industrial layout, promote the upgrading and upgrading of the breeding, transportation and slaughtering industries, and promote upstream and downstream, Production, supply and marketing are effectively connected to ensure the safe and effective supply of important livestock products such as live pigs.
Cheng Guangyan, director of the Animal Food Nutrition and Policy Center of the Institute of Food and Nutrition Development of the Ministry of Agriculture and Rural Affairs, shared the nutritional composition of meat, eggs, and milk and future consumption trends with the participants on the current status and trends of nutritional and healthy consumption of livestock and poultry products. As far as meat consumption is concerned, the future development trend is to evolve from food consumption in developed countries. After residents’ income reaches a certain level, the growth rate of meat consumption will gradually slow down and reach a relatively stable state. It is estimated that in 2025, 2030, and 2035, my country’s total meat consumption will reach 93 million tons, 98 million tons, and 100 million tons, respectively. Compared with 2020, it will increase by 6 million tons, 11 million tons, and 13 million tons, respectively.
Xu Jin, a researcher at the Microbiology Laboratory Department of the National Food Safety Risk Assessment Center, gave a keynote speech on how to ensure the safety of meat food under the normalization of epidemic prevention and control. First, he explained to the delegates several key and difficult problems faced by the meat industry under the normal epidemic situation. He said that in response to the epidemic, the National Food Safety Risk Monitoring Center referred to the relevant documents of the World Health Organization and the Food and Agriculture Organization of the United Nations, and in response to the requirements of the State Council’s joint prevention and control mechanism, it introduced prevention and control technologies, disinfection technologies and the most important cold chain. Three documents including food classification, classification and disposal technology. At the same time, judging from the experience of multiple epidemic prevention and control, the related epidemic outbreaks are mainly caused by people. Therefore, in addition to people, it is more to perform specific disinfection of raw materials, packaging processing equipment, and processing environment.
China-ASEAN Business Council Executive Director Xu Ningning made a keynote speech on the future of ASEAN and trade cooperation. He said that the China-ASEAN Business Council is one of the dialogue and cooperation mechanisms between China and ASEAN, as well as a cooperative dialogue mechanism on behalf of the business community. He made two suggestions for the cooperation between China and ASEAN:one is to fully grasp the RECP regional comprehensive cooperation economic partnership agreement; the other is to actively promote the relationship between the meat industry and related industry associations in China and ASEAN. Cooperation, through the cooperation between industry and business associations, to promote the cooperation of point, line and noodle meat companies.
Zeng Guangzhi, Sales Director of Shanghai Taiyi Testing Technology Co., Ltd., shared the food safety hazards from the perspective of”Technological Innovation and Intelligent Manufacturing in Meat Online Testing”, including the source of foreign matter and the risk of foreign matter before slaughter and processing. When focusing on the solution, he introduced the X-ray inspection technology innovation-TDI technology, dual-energy technology, AI intelligence, and TIMA platform. The ultimate goal is to use a more scientific and efficient way to manufacture better inspection equipment, to achieve standardization and Modularization pushes product economy, stability, and intelligence to the new extreme.
Givaudan Greater China and Korea Technical Director Zhou Jianjun gave a lecture on Givaudan’s meat products flavor solutions. He emphasized that the new generation of flavor and taste technology is inspired by the science and artistry of cooking, and provides operational flexibility to create more realistic, rich, unique, popular and stable, cost-effective solutions, and increase consumer taste experience . At the same time, he said, modify the peculiar smell, enhance the meaty feeling; restore the real aroma and taste brought by cooking; make the aromatic substances richer and richer; after the harsh production process, it still has excellent thermal stability; solve the flavor disadvantages of industrialized raw materials And so on is the technical solution that Givaudan is pursuing.
Zhang Xinhai, the founder and general manager of Shanghai Jiaji Industrial Co., Ltd., shared innovative packaging solutions, meat The sustainable development of similar packaging. In terms of packaging, new packaging models such as poultry meat triple packs and hard film stretch retail packaging have been created; in terms of the sustainable development of meat packaging, the knowledge points of lightweight, reuse and recycling have been explained to everyone.
Lv Xichao, general manager of Dalian Xizheng Technology Co., Ltd., gave a keynote speech on digital transformation to promote the efficient development of the meat industry. He analyzed the value of digital enterprise empowerment for the overall operating data of Unicom enterprises, improving operating efficiency and reducing management costs; rapid market response and customer service; improving raw material utilization, production equipment utilization, and reducing energy consumption; ensuring operating and production data It is true, detailed and real-time; realizes the digital traceability of the whole chain of enterprise production and trade operation, and the supply chain is transparent; realizes data-backed business format feedback and decision-making analysis. He introduced that the Xizheng full-chain digital management platform includes data analysis, cost accounting, quality management, equipment management, personnel assessment, cold chain warehousing, digital workshops, production and processing, acquisition and slaughter, breeding traceability, channel terminals, and business forecasts.